The Magic Shop Outfits The Blue Room with Rupert Neve Designs 5088 Console

New York, NY — The Magic Shop in New York has installed
a Rupert Neve Designs 5088 discrete analog mixing console in its newly
reconfigured and re-purposed Blue Room. The facility also features a custom
vintage Neve series 80 console in Studio A, notable as the venue for such
album projects as Coldplay’s "Viva La Vida" and Norah Jones’ latest release,
"The Fall."

According to studio owner Steve Rosenthal, a multi-Grammy-winning engineer
and producer who established the studio in Manhattan’s Soho neighborhood in
1988, the Rupert Neve Designs 5088 console in the Blue Room is intended to
impart analog character to DAW projects. "It’s really a pretty simple
concept," he explains. "The idea is to offer a low-cost alternative for my
clients who are forced sometimes to mix in the box." The audio restoration
equipment formerly housed in the Blue Room has been moved down the hall to
the Red Room, he adds.

Purchased through Vintage King Audio, Magic Shop’s new 5088, offers 32 inputs with 16 faders and is additionally
configured with a variety of Portico modules positioned in the console’s
penthouse section. They include eight 5032 Mic Pre/EQs, eight 5033 Five-Band
EQs, a pair of 5043 dual-channel Compressor/Limiters, a 5014 Stereo Field
Editor and a 5042 "True Tape" emulation module. "It’s a nice collection of
EQs, mic pres and compressors for people to try out," comments Rosenthal.

He continues, "The other thing that I’d like it to be used for—and hope
that it will be used for—is for re-stemming mixes. What happens a lot of
times now is that bands come in and spend time and money upstairs in the
main Neve room mixing their record. Then, subsequently, there are fixes that
either the artist or the record company is interested in doing. This gives
them an opportunity to take the stems and run them back through the 5088,
through the Class A signal path and the great compressors that are in it. It
gives them a chance to re-stem their mixes without having to do the mixes in
the box."

As Rosenthal relates, he and his engineers have already had an opportunity
to work on the 5088 console and are very pleased with the results. "We’ve
been using it to mix some vintage jazz recordings and it has just been
sounding fabulous. I’m happy with it, and Warren Russell-Smith, who’s the
main engineer in the Blue Room, is really delighted with it. We’ve been
getting really great results," he says.

Rosenthal has a relationship with Mr. Rupert Neve going back a couple of
decades, he shares. "He’s been amazingly helpful over the years. The console
upstairs is actually two Neves that came from the BBC. He helped me put them
together, and he helped get the Flying Faders installed in the console
upstairs. He’s been a really great friend of the studio for many years."

Studio A has hosted notable sessions from Sonic Youth, The Hold Steady and
Interpol, while the Blue Room, prior to its re-purposing, hosted restoration
work for releases by Alan Lomax, The Rolling Stones, Sam Cooke and Woody
Guthrie. Most recently, offers Rosenthal, "I mixed five unreleased tracks
for the Rolling Stones’ ‘Get Your Ya Yas Out’ fortieth anniversary boxed set
in Studio A, and in the last month or so we did a couple of iTunes
exclusives, one with Diane Birch and one with the band Shinedown, also in
Studio A."

Owned exclusively by Rupert and Evelyn Neve, Rupert Neve Designs Inc. was
founded on passion, experience and a desire to build products embodying the
highest musical quality. In continuing his legacy as a pioneer in audio
circuit design, Mr. Rupert Neve is currently focusing his talents on
creating innovative solutions to the issues facing the modern recording
engineer.