AlphaTheta Introduces euphonia Professional Rotary Mixer with Custom Rupert Neve Transformers
March 14th, 2024 – Press Release via AlphaTheta
AlphaTheta Corporation announces the release of the euphonia from its AlphaTheta brand, a professional rotary mixer which creates an amazingly natural and smooth mixing experience.
Building on over 30 years of audio technology and innovation while paying homage to rotary mixers, known for their unique sound quality and playability that enables deep immersion in music, this is the first mixer to bear the AlphaTheta name and it’s the company’s first-ever rotary unit.
Yoshinori Kataoka, AlphaTheta's President and CEO, said, "We’re so pleased to introduce the euphonia professional rotary mixer. Having watched the DJM Series evolve since I helped develop the first model in 1995, the DJM-500, I have a special feeling about the euphonia. It’s inspired by our customers’ love of music and our dream to create a new expression of the DJ mixer. We’re truly excited to witness the euphonia’s unique sound bringing excitement and inspiration to DJs and their audiences.”
The euphonia’s custom Rupert Neve Designs audio transformer.
The all-new 4-channel euphonia provides a euphoric musical experience that combines the clarity of digital and the richness of analog. This holy grail of sound characteristics is made possible by the high-resolution wide-ranging sound design and the inclusion of an analog transformer circuit, co-developed with Rupert Neve Designs, which enhances harmonics in your music to create an energetic and polished sound that enables smooth mixing.
Once you’ve fallen in love with the sound, you’ll notice the supreme feel of the uniquely developed rotary faders which have been carefully designed to make you feel a deeper connection with the euphonia. The 3Band Master Isolator was also custom designed so you can make dynamic changes to the music and have more sensory control over your sound. Going one step further, you can turn your spontaneous musical inspiration into impactful sound by using the 3Band Master Isolator in combination with the new Boost Send feature for powerful performances.
All this is just the tip of the euphonia’s “iceberg” as the mixer also features an Energy Visualizer, built-in Send FX, and multiple inputs and outputs to enable you to take your musical expression to the next level. The sound produced by the euphonia immerses you deeper in the music and promises richer musical experiences.
PRODUCT OVERVIEW
Product category: Professional 4-channel rotary mixer
Model name: euphonia
SRP: €3,799 including VAT / $3,799 excluding tax
In-store date: Out now
